DAVID AUSTIN WEDDING ROSES
“David Austin Wedding Roses are dedicated to creating beautiful fragrant roses to help you celebrate your wedding or important event.
“No flower can match the romantic appeal of a David Austin Wedding Rose. Blooms start as closed buds to reveal amazing many petalled flowers of exquisite beauty. The blooms are known for their layers and layers of ruffled petals that make them stand out from standard roses. Add to this wonderful fragrances and you create a memory that lasts forever. “
“David Austin started with a vision in the late 1940s with the aim of creating a more beautiful rose. Initially, he worked on creating roses to be enjoyed in the garden. Inspired by an appreciation of this work he set about creating beautiful fragrant rose to be used in the home and for special occasions.”
“Today there are eighteen glorious luxury varieties to choose from. All roses from the David Austin Wedding Rose Collection have a unique style that sets them apart from other roses.”
ABOUT DAVID AUSTIN
“David Austin was born in 1926 on the farm where he lived all his life. He is the son of a farmer and began farming before going into business as a nurseryman in the early 1960s.
“In the 1940s, a copy of George Bunyard’s book on old roses gave him the idea of crossing old roses with modern roses. The old roses – that is the Gallicas, Damasks, Albas, etc. – had all but died out at that time. His objective being to create new roses in the style of old roses, thus combining the unique charm and fragrance of old roses with the wide color range and repeat-flowering qualities of modern roses.”
“The first variety David Austin introduced was Constance Spry in 1963, followed by Chianti in 1967 and Shropshire Lass in 1968, they only flowered once in early summer. From there, he developed repeat flowering varieties with similar flowers, the first group being introduced in 1969 and included Wife of Bath and Canterbury. He called these English Roses, as the name seemed to symbolize roses.”
In the late 90s, The David Austin Wedding Rose Collection was introduced, luxury roses especially bred for the cut flower industry. David Austin died in December 2018. He will be remembered as one of the greatest rosarians and rose breeders of all time who is responsible for creating the world’s first horticultural brand.”
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The quest for a new kind of cut rose
“Creating a new, beautiful rose is a combination of art and science and requires a huge amount of patience and experience. David C H Austin dedicated his life to this quest to create beautifully scented roses for both the garden as well as for floristry, in particular weddings and special occasions.
“His legacy continues under the stewardship of his son, David Jnr who was instrumental in helping his father to set up a new cut rose breeding program in 1992. The aim is to develop varieties that were specifically for the cut flower market, available all year round, whilst retaining the beauty, fragrance, and charm that had become so recognizable and loved in his garden roses. The first group of cut roses was released in 2004.”
“Each rose can take up to nine years in development and like most things of exceptional beauty can test the patience of even the most passionate rose breeder. Around 30,000 hand crosses take place each year, producing around 50,000
seedlings from which a rigorous nine-year selection and trialing process begin. Eventually, only one or two varieties will be chosen to be introduced and grown commercially. Selection is undertaken by a handful of people, including David Jnr
himself, which gives rise to the unique look of a David Austin rose.
Just like a designer suit or fine wine, a David Austin cut rose has a signature look that has become instantly recognizable. Despite attempts at imitation, no other rose is quite like it.”
David Austin Jnr, son and Managing Director of the company for the last 25 years said:
My Father or Mr. A as he was affectionately known within the wider Austin family was a remarkable man. His love for the art of rose breeding was truly inspiring; he loved nothing more than seeing the pleasure that his roses gave to others.
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PACKING OF DAVID AUSTIN WEDDING ROSES
Preparing and packing fresh cut flowers for export is highly specialised, as flowers are perishable and fragile. The typical export path may take up to 7 days between flowers leaving the farm and reaching the end customer.
The flowers must be kept as cool as possible throughout the trip to maintain their quality.”
“Today the method of packaging at tambuzi in Kenya has reached the highest standards. All roses from the David Austin Wedding Rose Collection go through a special packaging process to ensure the best quality upon arrival.”