Already introduced at the exhibition at this year’s IPM Essen trade fair, Germany, David Austin’s new varieties Effie, Ella and Eugenie are now in production at Alexandra Farms to use in bridal and other luxury flower arrangements.
Available since spring 2019 many florists are very excited about the new roses.
Effie is a beautiful buttery yellow with a hint of apricot, super posh petals on each bloom. Ella is a stunningly shaped crisp white garden rose, a very round bloom which has a very long vase life.
And Eugenie is a super romantic, ruffled perfect blush garden rose. (Source: FlirtyFleurs)
David Austin Wedding Rose ‘Effie’
David Austin Wedding Rose ‘Ella’
David Austin Wedding Rose ‘Eugenie’
The three new varieties of David Austin Wedding & Event Roses
David Austin Wedding & Event Roses
Inspired by his success in breeding roses for the garden, David and his eldest son, David J C Austin, have been working together since 1995 to create a new range of cut roses to use in floristry, for weddings and special events. The collection of 14 exceptional cut roses are capable of creating inspirational arrangements, bouquets, and bridal flowers. If you are a bride-to-be, floral designer or simply love flowers, David Austin’s wedding and gift roses are something quite special that truly do justice to a person that we love or a special moment in our lives.
David Austin Brochure
David Austin’s online newest brochure you can see by clicking here.
David Austin died in December 2018. He will be remembered as one of the greatest rosarians and rose breeders of all time who is responsible for creating the world’s first horticultural brand. With over 240 varieties to his name, David Austin was still absolutely passionate about developing new varieties of English Roses until the very end. He died already knowing what the future may hold, having planned and undertaken the next crosses, which will hopefully create a new rose that will be introduced in nine years’ time.
The allure of the scent, the charm of the colors, the sheer breathtaking beauty of the blooms, in the hands of the creative florist David Austin roses are truly works of art. With a unique style all of their own, our roses are a joy to work with and we collaborate with the farms, traders and florists all over the world bringing charm and grace to every occasion.