Lavender roses are one of the most visually appealing roses in one of the rarest colors. Their eye-catching shades make »
Category: Blog
New Video: From Bud to Open Bloom
We are pleased to premiere a new information video ‘From Bud to Open Bloom’ by David Austin Wedding Roses. Whether you »
Spotlight on: David Austin Leonora Rose
Leonora (Auswagsy), a name meaning ‘light’ and ‘compassion’. David Austin Leonora, previously known as ‘Ella’ is one of our newest »
Let’s make the world a better place – Zero Waste dried garden roses
Let’s make the world a better place! Parfum Flower Company now offers dried garden roses. In the context of creating as little »
Alina Perfumella from the Meilland collection
Alina Perfumella, a beautiful, smaller-scale garden rose from the Meilland collection (scented roses from French origin). A delicate name for »
Atsushi Taniguchi – MASTERCLASS -Tuesday November 5th – Fragrant Garden Aalsmeer
High-end masterclass during Trade Fair week We are happy to announce that we will be hosting a unique masterclass by »
Three new David Austin Wedding Roses for 2019
Already introduced at the exhibition at this year’s IPM Essen trade fair, Germany, David Austin’s new varieties Effie, Ella and »
Max Hurtaud giving workshop to Florismart Florists at the Fragrant Garden
Last week the lovely Max Hurtaud from Belgium visited the Fragrant Garden in Aalsmeer to give a workshop to a »
Flower Designer Alina Neacsa
Alina Neacsa is a Flower Designer for Premium Events, a Floral Design Trainer, a writer for the My Dream Garden »
The most important trade shows around the world for florists
Trade shows…there are so many! And they are literally all around the globe. Tomorrow is the start of a new »